Senior SEO Manager & Account Manager (with AIO Expertise)
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior SEO Manager & Account Manager (with AIO Expertise) based in Ireland.
Join a remote-first digital marketing environment where SEO, client strategy, and emerging AI search technologies come together. In this senior role, you'll manage a portfolio of client accounts while leading sophisticated SEO strategies across technical, on-page, content, and off-site disciplines. You'll act as a trusted strategic advisor, translating complex SEO insights and evolving search trends into clear business recommendations. A key part of the role will be helping clients adapt to AI-influenced discovery, conversational search, and changing SERP experiences. You'll also help shape AI-enhanced content workflows and strategies designed to improve visibility across emerging search ecosystems. This is an opportunity to combine hands-on SEO expertise, account leadership, analytical thinking, and forward-looking digital strategy in a collaborative team.
Accountabilities
- Manage a portfolio of SEO clients as the primary point of contact, ensuring strong relationships, consistent delivery, clear communication, and measurable results.
- Lead client meetings, performance reviews, strategic planning sessions, and discussions around SEO priorities and emerging AI search trends.
- Set and manage expectations around timelines, deliverables, performance, and strategic objectives.
- Educate clients on SEO value, performance metrics, search behaviour, and developments in AI-powered discovery.
- Conduct detailed keyword research to identify growth opportunities, content gaps, and search-intent opportunities.
- Perform on-page SEO audits and implement recommendations across site structure, content hierarchy, internal linking, and search intent.
- Develop, write, or commission high-quality SEO content aligned with organic growth objectives.
- Support ethical link acquisition and off-site SEO initiatives through outreach, relationship-building, and authority development.
- Oversee technical SEO improvements, including structured data, site architecture, and Core Web Vitals.
- Lead the use of AI-powered tools such as ChatGPT, SurferSEO, and NeuronWriter to improve content ideation, production, and optimisation workflows.
- Develop AI search optimisation strategies designed to improve visibility across conversational and AI-powered search experiences, including featured snippets, summarisation systems, voice search, and zero-click results.
- Monitor search algorithm updates, emerging AI technologies, and changes in user intent and discovery behaviour.
- Track campaign performance using GA4, Google Search Console, SEMrush, Ahrefs, Looker Studio, and related SEO platforms.
- Analyse performance data, identify opportunities, and translate insights into clear client-facing recommendations and reports.
- Continuously adapt SEO and AI visibility strategies based on performance data, industry developments, and changes in the search landscape.
- Contribute to the evolution of SEO services, processes, and AI-enhanced capabilities across the wider team.
Requirements
- 5+ years of hands-on SEO experience with a strong portfolio of successful campaigns and measurable results.
- Proven experience managing SEO clients or leading accounts within a digital marketing agency, consultancy, or similarly fast-paced environment.
- Strong technical SEO knowledge, including site architecture, structured data, Core Web Vitals, on-page optimisation, and technical audits.
- Strong understanding of keyword research, search intent, content strategy, internal linking, authority building, and off-site SEO.
- Demonstrated ability to develop and execute comprehensive SEO strategies across multiple clients or industries.
- Experience using SEO and analytics platforms such as GA4, Google Search Console, SEMrush, Ahrefs, and Looker Studio.
- Practical familiarity with AI tools and workflows relevant to SEO, content creation, and optimisation.
- Strong understanding of AI-influenced search, LLM-based discovery, conversational search, and the evolving relationship between traditional SEO and AI visibility.
- Ability to identify emerging search trends and translate them into actionable strategies for clients.
- Exceptional written, verbal, and presentation skills, with the ability to communicate complex technical concepts clearly to different audiences.
- Strong client management and stakeholder communication skills, with confidence leading strategic conversations and performance reviews.
- Highly organised, analytical, adaptable, and comfortable working in a rapidly evolving digital environment.
- Bachelor's degree in Marketing, Information Technology, or a related discipline is preferred but not essential.
- Willingness to complete a practical SEO assessment as part of the selection process, demonstrating strategic thinking across on-page, content, E-E-A-T, off-page, technical SEO, and AI visibility.
Benefits
- Fully remote working flexibility.
- Supportive, collaborative team culture.
- Senior-level position with meaningful influence over SEO strategy and the evolution of digital marketing services.
- Competitive salary with performance-based incentives.
- Ongoing training and professional development opportunities.
- Dedicated development budget to support continuous learning.
- Opportunity to work with a diverse portfolio of exciting brands and industries.
- Regular team meetups and social activities.
- Open, creative, and collaborative working environment.
- Opportunity to stay at the forefront of SEO, AI search, and emerging digital marketing technologies.