Head of Search & Analytics

My client is looking for a Head of Search & Analytics to manage a diverse portfolio of SEO and Pay per click Advertising campaigns. As part of a fullservice agency, you will need to possess excellent client service skills and a strong understanding of how to effectively integrate natural and paid search into broader media strategies. Responsibilities involve the following, but are not limited to: Conceptualise, execute and manage SEO campaigns across a wide variety of sectors including Telecoms, Finance, Nonprofit, Third Level Education, and FMCG. Work closely with clients and internal teams in the design of effective SEO programs that meet client strategic business objectives. Maintain a strong knowledge of SEO solutions and technologies in order to educate and inform clients of new offerings or opportunities. Liaise closely with the web team on integrating SEO in new site builds Oversee all PPC campaigns to ensure they deliver on targets and KPI's Oversee all analytics requirements for clients including implementation of software to landing page and conversion analysis. Manage the development/training of a Search Marketing Executive Maintain strong internal relationships with all clients Reporting and analysis on KPI's Research and project management Essential Experience: Experience optimising onsite content for maximum visibility and ranking in the major search engines. Proven ability to identify and implement innovative SEO strategies. Proficient with Microsoft Word, Excel, Access and Outlook Experienced in the setup and optimisation of search campaigns through Analytics Experience in PPC strategy, management & technologies Analytical Degree/Background Familiarity with HTML and other web development technologies such as CSS and JavaScript Google Adwords Qualified Essential Competencies: Experience in paid search, search engine optimisation and web analytics Strong analytical skills needed as decisions are based on data analysis Excellent leadership and communication skills Very strong attention to detail Strong project management and writing skills Ability to meet or exceed deadlines and manage multiple tasks Must be able to work collaboratively across crossfunctional teams For more information on this role please submit your CV and we will be in contact.