Area Manger Beauty Brand - Ireland
NUXE, a leading premium French pharmacy skincare brand is seeking an experienced Area Manager to cover a maternity leave. The Area Manager will act as a key brand ambassador and be responsible for driving sustainable sell-in and sell-out growth across the Irish pharmacy channel. This is a field-based role based West of Ireland with ideal location in the Limerick area.
Requirements
Key Responsibilities
Deliver annual net sales, sell-out and distribution targets across independent pharmacies and pharmacy chains
Manage and grow existing accounts while identifying and opening new doors in line with brand strategy
Build strong, long-term relationships with pharmacists, owners and store teams through regular face-to-face visits
Negotiate commercial agreements, promotions and activation plans in line with company guidelines
Maximise brand presence through shelf space optimisation, secondary siting and visibility opportunities
Implement marketing plans including launches, promotions, testers, samples and in-store merchandising
Deliver engaging and effective product and brand training to pharmacy teams
Organise and host in-store events, animations and consumer engagement activities
Monitor competitor activity, category trends and market performance and provide feedback to the business
Accurately forecast sales and manage reporting, KPIs and administration via CRM systems where appliciable
Attend sales meetings, cycle meetings and national events organised by the UK & Ireland team
Key Performance Indicators
Achievement of sales and distribution targets
Sell-out growth versus previous year and market benchmarks
Number and quality of new account openings
In-store visibility and compliance to brand standards
Training coverage and engagement with pharmacy teams
Candidate Profile
Minimum 2-3 years' experience in a field sales or Area Manager role, ideally within premium beauty or FMCG
Strong knowledge of the Irish pharmacy landscape
Proven track record of delivering sales targets and influencing in-store execution
Excellent negotiation, communication and relationship-building skills
Confident trainer with the ability to engage and motivate store teams
Strong planning, organisation and time management skills
Commercial mindset with the ability to analyse data and turn insight into action
Full clean driving licence and willingness to travel nationally
Competent IT skills including MS Word, Excel, PowerPoint and CRM systems
Benefits
- Competitive Basic Salary
- 10% Performance Bonus
- Company Vehicle
- Lunch Allowance
- Mobile Device
- Tablet
- Fuel Card
- Expenses